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Business

What promotions should my business have?

After hitting the ground running and making some quick sales, you have begun to stall in your effort to attract new customers. With most of the low hanging fruit picked, you need to get more systematic in how you track down more clients. What promotions should your business offer? Below, we go over a few strategies that you should give integrate into your marketing plans if you hope to remain viable over the long term… Engage your fans through social media Your best customers are the ones that buy from you repeatedly and rave about your products without being paid…

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Business

What It Takes For a Company to Be a Great Place to Work

It’s a well-known fact that employees who are engaged, committed and fully invested in their jobs are significantly more productive. They almost always outperform employees who are less engaged. Activision Blizzard is one such company as you can see on Bobby Kotick tweets. Many employees who are employed in a great place to work regularly tell others that their work environment is fun. There are some attributes that can be found in all companies that are listed as the best companies for which to work. Some Attributes of a Great Place to Work • The company values employee input and…

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Business

Fine Tuning Your Ecommerce Website

Creating an online business with an ecommerce website is a great way to establish yourself, your products and your commitment to great customer service. However, you cannot have a booming ecommerce business overnight. It takes a lot of time, effort and strategy to find loyal customers and consistently bring new customers in. If you are looking to fine tune your website to get the most from your ecommerce business, here are some things you can do. Make Payment Options Easy An online shopping cart system is the best way to serve your customers because this type of system provides easy…

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Business

Five Ways to Use a Twitter Account to Elevate Exposure for a Business

Social media has exploded onto the internet. Millions of users engage with sites like Twitter, Facebook, Instagram, Google Plus, and more each and every day. Since the social sites are readily available as apps for mobile devices, more and more people are jumping on board with the mediums each and every day. For this reason businesses, companies, and other professionals are taking the role social media has in enhancing awareness extremely seriously. Clarence Gooden regularly uses Twitter to enhance and elevate the messages he wants others to see; taking inspiration from him, here’s how you can use a Twitter account…

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Business

Hand in Hand: Increase Your Follow Up Marketing and Boost Your Bottom Line

More than 81 percent of all sales happen on or after the 5th contact, but very few salespeople follow up with a prospect more than once or twice – bummer. Here’s how to increase your follow-ups and improve conversions. Stagger Your Followups and Schedule Them You should follow up with leads quickly, but realize that 95 to 97 percent of the leads that you get won’t buy from you immediately. Out of 100 leads, there might only be 40 people who will ever buy from you. But, those 40 won’t buy immediately. So, even if you have a 30 percent…

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