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For all too long aspiring writers have been under the impression that it is impossible to make a career out of writing. It’s almost become a long-running joke of defiant teens proclaiming to their parents in TV series and films that they don’t want to go to law or medical school, they want to achieve their goals as a writer. Yet, thanks to the advancement of technology, and the fact that a writer will (probably) never be replaced by a machine, the writer’s life is as attainable as any other option in 2018. That’s not to say that everyone is…

If you own or run a business, you will agree that technology has also made it easier to operate your business, providing tools and resources that have made marketing, team management and virtually every aspect of business more streamlined. But if you are uncertain of how technology can impact your business or you are not fully utilizing the potentials of technology in your business operations, the following 5 points will show you just how much smarter your business can get with technology. Use social media to attract customers away from the competition A smart business is one that is able…

You can never predict what the future holds for the economy. Various factors affect the stability of the economy, including government policies, trade relations, investments, and even natural disasters.  It is a massive problem for you as a business owner. There are instances when you feel like you are already doing well, but you realise that the economy is too unstable. Small business owners are the first ones affected when the economy is down. Therefore, you need to prepare your business for the worst-case scenario. Reduce expenses  Take a hard look at the amount you are spending now for your…

A corporate networking event gives your company the chance to combine work with play and to create the ideal atmosphere to get across some corporate messaging that is important to your organization. Since your organization will control every element of the event from the agenda, to the location, to the attendees, it is the perfect time for you to set and execute some very specific goals that the event can assist in getting accomplished. Of course, the networking can only begin once everyone arrives, so transportation is a big part of the planning process. This is why you’ll want to…

There are many skills a business owner must have, but the social media savvy entrepreneur is aware of everything from the newest ways to expand Instagram followers to the best social media platform for reaching his target audience. If you’re looking for a little help in sharpening your social media marketing skills, we have some ideas for you. Knowing how and where to build a strong social media presence is the critical first step. Most business owners will jump to Facebook as their first social media platform. With over a billion daily users active on this social media channel, Facebook…