Posts Tagged“social media”

Things Every Social Media Savvy Business Owner Knows

There are many skills a business owner must have, but the social media savvy entrepreneur is aware of everything from the newest ways to expand Instagram followers to the best social media platform for reaching his target audience. If you’re looking for a little help in sharpening your social media marketing skills, we have some ideas for you. Knowing how and where to build a strong social media presence is the critical first step. Most business owners will jump to Facebook as their first social media platform. With over a billion daily users active on this social media channel, Facebook…

3 Reasons Social Media is Great for Budding Political Careers

The nation just witnessed a shrewd businessman with a sordid past from New York City clinch the presidency, much to the surprise of political forecasters. Even with blogs filled with facts that countered much of what Trump claimed in his speeches, he took to social media, mainly Twitter, to rally his base. Those with online masters in political science are astute enough to know what happened. Social media is by far the most accessible platform in the world. Whether you have a mobile device that has unlimited access to the web or if you have to travel down to your…

Digital Marketing Techniques That Will Boost Your Online Business

The world of marketing has changed an incredible amount since the ‘old days’ before the internet and it has never been easier to help to grow and boost your brand online than it is right now. If you have an online company then you should be looking to follow the advice of industry insiders such as Joseph Cianciotto and invest heavily in digital marketing in order to drive higher sales and better brand growth of your business. Gone are the days of TV ads and newspaper postings, these days the world has gone digital and here are some of the…

A Three Point Guide to Excelling at Instagram

Are you the type of person who can’t get enough of other people’s photography? If so, check out Instagram if you haven’t already. As one of the most popular mobile apps in the world, it provides image-loving web surfers a place where they can post their pics and drool over shots taken by others. Whether it is your best bud or a web personality you admire, you’ll be able to view photos of the meals they eat, the places they travel, and you’ll get to witness other mundane events in their lives to which we can all relate. Want to…

How to make the most of LinkedIn as a business executive

Heard about LinkedIn but not convinced whether it is for you? Even if you aren’t passionate about social media, the nature of business in the 21st century has made this medium nearly impossible to ignore. While there may not appear to be any consequences for not having an account, the opportunity cost of not being on this network could be costing you an untold amount in sales. Marc Leder understands the power of this platform, as he uses it to connect with fellow colleagues in the private equity industry on a regular basis. If you are ready to learn about…