Posts Tagged“business”

How to make the most of LinkedIn as a business executive

Heard about LinkedIn but not convinced whether it is for you? Even if you aren’t passionate about social media, the nature of business in the 21st century has made this medium nearly impossible to ignore. While there may not appear to be any consequences for not having an account, the opportunity cost of not being on this network could be costing you an untold amount in sales. Marc Leder understands the power of this platform, as he uses it to connect with fellow colleagues in the private equity industry on a regular basis. If you are ready to learn about…

What Does it take to Become an Entrepreneur  

With more businesses being created than ever before the idea of being an entrepreneur is something that thousands of Americans are trying to achieve. The life of an entrepreneur certainly looks like a good one, owning your own company, becoming rich, working on your own terms and heading up an influential or popular brand. Not everyone has what it takes to complete this tough challenge however and as John Bradberry, an entrepreneurial consultant who works with individuals to improve their chances of success, recently told us, there is just a one or two percent chance of becoming a successful entrepreneur.…

How to Assess What Your New Business Should be Outsourcing

Almost every business needs to outsource some areas of its operations, this could be anything from HR, wages or logistics and smart outsourcing can help your business to run more effectively and reduce costs. With that being said, many businesses make poor decisions and over-outsource or fail to outsource at all, both of which can cause problems for businesses. In your first few years in business you will be most at risk of failing and it is important therefore that you make smart choices when it comes to what areas of your business that you should be looking to outsource.…

The elusive new customer: How to tap into the hardest market

Take a look at any successful, thriving business and one thing will become abundantly clear – they have a clear strategy when it comes to targeting new customers. New customers are the bread and butter of pretty much every business out there – without them, growth is hugely difficult and it’s one of the reasons why companies are so happy to invest huge amounts of money into this segment. Additionally, if you were to analyze some of the tactics used by leading business strategists like JD Dukes, it would soon become clear that new customers are at the forefront of…