As online marketing grows in sophistication and the ways to reach out to new audiences expand, lead-based businesses from real estate and insurance to car dealers have learned that buying leads just doesn’t make sense. When you can organically generate more of them yourself, you can derive a much better ROI than paying for leads that companies may be selling simultaneously to your customers. You know you need to keep them coming in if you want your business to keep thriving, but there are much better ways to go about it. A car dealer needs a multi-pronged strategy if they…

Video conferencing isn’t a particularly old technology, at least not in the form that we recognize it in today. However, it’s become extremely widespread, and has very quickly turned into a popular way to communicate both casually for personal reasons, and in the professional field—albeit to different standards. There’s a wide gap in formality between video calling someone in the family for a little chat and a friendly update on personal matters after weeks or months of not talking, and speaking with a client of large importance on matters that are specifically important to the project you’re involved with in…

Christmas

The concept of the Christmas bonus is hanging on by a thread. Suffering from the effects of the financial downturn, many businesses have looked for the best ways to save money and one of those is doing away with a bonus over the Christmas period. For many, the Christmas bonus is a welcome reward at a very expensive time of the year and losing it is a big deal. However, some people don’t see the Christmas bonus as something that’s worth having anyway. Let’s have a look at whether we should be fighting to keep it or if it’s not…

Do you at times feel like your phone limits you as to what you can do with it, especially if you are traveling abroad? If so, that frustration may ultimately end up getting to you, something that could leave you disconnected and disappointed in your phone and the provider. With 2017 coming up, take some time to see if you in fact are receiving the best phone service possible. If you are not, it may very well be time to unlock better phone service.

transportation

In the event you’re in the transportation business, how much time and effort do you put into the Internet? For many business owners in this line of work, the worldwide web was one of the best things to ever happen. On the one hand, the Internet provides a great medium for them to advertise and market their transportation services. Secondly, it allows consumers to reach out to them 24/7, something that was all but non-existent prior to the dawning of the Internet several decades ago. Given the Internet provides for a win-win situation for the transportation business owner and the…