Posts Tagged“marketing”

As online marketing grows in sophistication and the ways to reach out to new audiences expand, lead-based businesses from real estate and insurance to car dealers have learned that buying leads just doesn’t make sense. When you can organically generate more of them yourself, you can derive a much better ROI than paying for leads that companies may be selling simultaneously to your customers. You know you need to keep them coming in if you want your business to keep thriving, but there are much better ways to go about it. A car dealer needs a multi-pronged strategy if they…

dream job

Sick of your current day to day? Maybe you are under-payed, overworked, or both? Here are some tips on how to find your dream job that will keep you motivated towards your eventual goals. Get Your Resume in Order They say the first impression is the one the lasts and when you are searching for your dream job, your resume is the first impression potential employers will have of you. Make sure your resume is eye-catching, professional, and a reflection of your unique skill set. If formatting and writing isn’t your strong suit there is no shame in hiring a professional resume…

If you have recently opened a gas station, you might be wondering how to win over the business of local consumers. In this article, we will discuss a few techniques that will get you moving towards building a sustainable business. Above all else: be honest The petroleum delivery business is a competitive and saturated market. As such, it can be tempting to promise the moon in order to get customers to roll up to your pumps. Resist this temptation, as the short-term boost it provides will quickly dissolve as consumers get wise to you. This is important in today’s tech-savvy…

When you stop for a moment to think about it, the success (or lack thereof) of your business depends on a number of factors. First and foremost, you must have products and/or services, consumers not only want, but also feel as if you are the best one to provide them such offerings. That said your offerings are only as good as the customer service you include. If your customer service is average or even worse than that, you will have a difficult time staying in business for the long run. Lastly, how far do you expect your brand to truly…

On first look, it might appear as though some of the biggest brands in the world just employee some of the most innovative individuals in the world. Of course, when you consider how popular crowdsource software has become, that is certainly the case a lot of the time. However, brands are also finding a similar crowdsourcing approach very fruitful. While crowdsourcing within an organization can be extremely effective, so is turning to your existing customers. Let’s take a look at some of the best examples of brands turning into their customer base to get the most out of innovation. McDonalds…